Elio Motors An American Automotive Company - 923 Words

Elio Motors is an American automotive company founded by Paul Elio in 2009. Currently, Elio Motors is producing a low cost personal transportation vehicle called an Elio, named after the company and its founder. This automotive is a three wheeled, 84 mile per gallon, $6,800 vehicle that is inexpensive and fuel efficient compared to those in this economy with high costing vehicles and soaring fuel prices. Elio Motors is hoping to begin distribution of the product in late 2016. In terms of organizational environment, Elio Motors has ranging factors of general environment. As stated before, the company founded its organization on an economic factor. Seeing as American society struggled with the prices of both personal transportation and fueling, the company structured their product to fit the needs of their customers. Despite the market for IPO’s falling, Elio Motors managed to raise over $16 million. As prices for fuel and vehicles continue to rise, demand for the product will i ncrease. With technology advancing every day, Elio Motors has decided to design their product with no new technology; by doing so, the company avoids any technological risk associated with unfamiliar technology. Elio Motors has altered their product to fit different sociocultural characteristics. The product is fit to accommodate most people who would like to buy the Elio. It is designed to be suitable for a person of 6’1† 220 pounds, but has fit up as tall as 6’8†, and as large as 365 pounds, as theShow MoreRelatedSegmentation And Target Market : Elio Motors1120 Words   |  5 PagesSegmentation and Target Market: Elio Motors Paul Elio is the engineer and Chief Executive Officer of an American startup automaker, Elio Motors, which was founded in 2008. Production was scheduled to begin in early 2015 in Shreveport, Louisiana, however it has been delayed. The design of the vehicle has three wheels with all the standard options of a four-wheeled vehicle. The selling points of this vehicle is that ninety percent of the parts used to produce the vehicle are American made, it can get aroundRead MoreSegmentation and Target Market1581 Words   |  7 Pagesï » ¿ Segmentation and Target Market: Elio Motors Tina M Miller MKT 571 August 18, 2014 Jason Leonard Segmentation and Target Market: Elio Motors Introduction Paul Elio is the engineer and company CEO of an American startup automaker founded in 2008: Elio Motors. Production is slated to begin in early 2015 in Shreveport, Louisiana. The design of the vehicle has three wheels with all the standard convinces of a four wheeled vehicle. The selling points of this vehicle is that 90% of the parts used

Advertising Medi An Important Aspect - 966 Words

When it comes to advertising, the advertising media is an important aspect. Advertising media â€Å"are the various means by which the message is communicated to the target market† (Perrault, Cannon, McCarthy, 2013). There are several aspects that an advertiser must consider when choosing the best advertising medium to use, which can change depending on the situation. One way that advertisers can ensure effectiveness in terms of their advertising media is to make sure that they give careful consideration of their promotion objectives, the target markets that they want to reach, the available funds for advertising, and finally the nature of the media (Perrault, Cannon, McCarthy, 2013). The nature of the media includes â€Å"whom they want to reach, with what frequency, with what impact, and at what cost† (Perrault, Cannon, McCarthy, 2013). For each of the types of media, however, there are advantages as well as disadvantages. Fitting the advertising medium with the promotion objectives is crucial, and all advertisers should make sure that the two are aligned properly. If the advertiser is aiming to inform their audience and has the need to relay a story with pictures, then they may want to use the internet because it can allow them to go into detail. On the other hand, if an advertiser would like to persuade, they may want to use television in order to reach a wider market and show their product being used and how it can benefit their audience. Finally if the objective of theShow MoreRelatedImpact of Radio Advertisements on Buying Behavoiur of Customer1875 Words   |  8 PagesMEDI-CAPS INSTITUTE OF TECHNOLOGY AND MANAGEMENT (Affiliated to D.A.V.V, Indore) SYNOPSIS OF MAJOR RESEARCH PROJECT â€Å"THE IMPACT OF RADIO ADVERTISEMENTS ON BUYING BEHAVIOUR OF URBAN CUSTOMERS† GUIDED BY : SUBMITTED BY: Dr. DEEPAK TALWAR VISHAL CHAWLA [PhD, Assistant Professor] MITM MBA III-SEM, MITM Read MoreWhat are Subcultures?1788 Words   |  8 Pageslarger culture that have similar and unique values but also possess some differences to the common culture. There are many different subcultures such as social class, age cohorts, gender, and religious subculture. Nowadays, subcultures are becoming important to brands because it leads to a better orientation to market a product or service. This assignment will focus on the age cohorts’ subculture, namely Generation Y. Surprisingly, â€Å"Millennials has 21% of consumer discretionary purchases, which is estimatedRead MoreCorrelation Between Mass Media And Digital Media Essay1890 Words   |  8 Pagespublic policy and regulation. Convergence is first evident in cultural forms meaning if the cultural aspect is monitored it will be known how the rest of society is affected or shaped by convergence (Mcquail, 2000). Media convergence allows people to archive, annotate, appropriate and recirculate content, creati ng a participatory folk culture. This suggests a cultural change will affect all aspects of a person’s life. Information and communication technology (ICT) enhances the possibilities of communicationRead MoreEmanuel Medical Center Situational Decision Analysis47698 Words   |  191 Pagesinsured by Medicare or Medi-Cal (California’s Medicaid program). 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Speech as Xerxes Free Essays

Greetings, subjects. My reign was sufficient and completely beneficial to the Persian society, I deserve this power as even Herodetus the Greek writer said with â€Å"among all these immense numbers there was not a man who, for stature and noble bearing, was more worthy than Xerxes to wield so vast a power. I deserved to take the throne, and it was Ahuramazda’s will. We will write a custom essay sample on Speech as Xerxes or any similar topic only for you Order Now Other sons of Darius there were, but thus unto Ahura-Mazda was the desire – Darius my father made me the greatest after himself.When my father Darius went away from the throne, by the will of Ahura-Mazda I became king on my fathers throne. I am of royal decent and Achmaenid blood runs through me as I am Xerxes, the great king, king of kings, king of lands, containing many men, king in this great earth far and wide, son of Darius the king, an Achaemenid, a Persian, son of the Persian, an Aryan, of Aryan seed. I have legitimate reason to access the throne. Greek writers have depicted me as an impetuous, arrogant and sadistic madman.But this is the view of a Greek, not only are the Greeks inferior to me but they are also not going to give an accurate description, and are of course going to be bias. I destroyed parts of their beloved homeland so their views of me can be somewhat inaccurate because of their anger towards me. Greek writers have spoken of me as having negative aspects, but my inscriptions throughout my kingdom say otherwise as I take the good virtues that have been bestowed upon me by Ahura-Mazda. I took care of the revolts in both Egypt and Babylonia swiftly and successfully, with proper actions undertaken to teach the inhabitants a lesson. Egypt lost the privilige of self-government and local autonomy, and even though the Babylonians revolted twice because the first punishment wasn’t as harsh, the second time they revolted they lost their Gods and in effect this stopped the revolts in the future. Greek writers described my actions towards the revolts as trying to crush their religions without thought, but they failed to mention that it is general practice of rulers in dealing with rebellious countries to destroy sanctuaries.As said in an inscription in Persepolis, when my father Darius went away from the throne, I became king on his throne by the grace of Ahuramazda. After I became king, I finished what had been done by my father, and I added other works. The palace through my building program became twice as big as it was in Darius’s reign, there was an innovative design shown in Persepolis with the staircases for example. The palace was not a permenant residentual place, but rather an administrative cen tre and focus for religious ritual with there also being inscriptions that give details of religion.For the war on Greece, the correct decision was made that they must be punished for their assistance in the Ionians revolt so I made preperations for invasion over 4 years. First I decided to take diplomatic measures, so I sent out envoys to demand earth and water from the Greeks. But because Athens and Sparta were my target, I decided best not to ask for their submission but to just punish them and lay the assault on them. I demanded for my subjects of the provinces to send men for the army I was sending, this army was the largest in recorded history said by Herodetus and further determined by modern historians.I decided that the soldiers of my army needed easier movement, so there was a bridge at Hellespont built over the years in preperation. There was the matter of supplies and food for the many warriors that would travel to Greece, so supply depots were set up for easy access of supplies while travelling or waiting. I then entrusted the Egyptians with the task to make the materials to build a bridge across the Strymon River, the bridge was close to the supply depot at Eion. My father previously sent his ships to Greece unaware of the weather condi tions, this resulted in a storm sinking the ships. I learnt from this mistake and built a canal at Mt Athos so the Persian ships could safely pass through. The attack on Greece began at Thermopylae and the cowards hid in the mountains not willing to fight with honor. It was then by the will of Ahura-Mazda that a Greek called Ephialtes came to me and spoke of a mountain pass that allowed us to surround the Greeks and crush their inferior soldiers, Herodetus told the story of the Battle of Thermopylae. After this victory I was then deceived by a Greek who told me that the Greeks were leeing, so the fleet was sent to Salamis and was ambushed unfairly. It was at this defeat I thought it best to retreat and protect the bridges which was the smarter decision in the situation, after this decision was made I left Mardonius in command of the forces and returned to Persia. To carry out my father’s legacy I inherrited his foreign policy in which I was expected to further expand the Persian empire. The three things I was required to do th rough the foreign policy was to punish the Greeks, further expand empire the and to gain personal glory as my predecessors had done. Through the Greek campaign I accomplished the task that was inherrited, I punished the Athenians and burnt their city so my real goal was achieved, I also further expanded the empire to the East with the addition of provinces such as Thrace and Macedonia and I also added territory in the most distant Eastern provinces. Through the building program personal glory was in an obvious way achieved, and the palace in Perespolis showed this and left an impression even after my reign finished. It was also said by J.L O’Neil that I wasn’t interested in military affairs and preferred building activities. Religious policy was properly taken out, as said in an inscription written by myself is that I copied the religion of my father Darius who recognised Ahuramazda as the supreme creator or God. More importantly, I recognise that I was king through the favor of Ahuramazda which was also said in an inscription. Doing this made religion an important political dimension and through thi s I was an instrument of Ahura-Mazda. I strengthened the religion shown in the â€Å"daeva† inscription which eliminated other Gods and made the â€Å"demon† Gods no longer worshipped. I was successful in what was expected of me as a Persian ruler, I demonstrated that I was fit to rule the empire and I continued my fathers legacy. Inscriptions throughout Persia said that even after the retreat from Greece my subjects still respected me and thought of me as a great king, showing that the loss did not damage Persian society. How to cite Speech as Xerxes, Papers

American Immigration free essay sample

Immigration in the United States has been a major contribution to population growth and cultural change throughout much of the nations history. Throughout the years 1880 through 1925 the United States witnessed a rise in immigration. Many of these foreigners came to America in hopes of striking it rich, get away from monarchies, and just simply be free as America was known for (Doc A). In the early 1880’s, immigration was gladly welcomed, but as time progressed, government saw it as a growing problem. The many aspects of immigration caused controversy in economic benefits, jobs for the non-immigrants, settlement patterns, crime, and even voting behavior. Congress has passed laws that have to do with immigrants especially in the 19th century such as the Chinese Exclusion Act in 1882, and the Immigration Act of 1903 all to insure specific laws and boundaries to be set on immigrants. The life of immigrants has been drastically changed throughout the years of 1880-1925 through American suspicion of European communism, and the immigrant resistance to Americanization. We will write a custom essay sample on American Immigration or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Much of the controversy that was brought up during this time period was based on the fact that immigrants were coming over and taking over many jobs of the non-immigrants. Many Americans saw it unfair that the immigrants were gaining the wages that the Americans thought they deserved. They didn’t find it fair that the immigrants just marched into America and demanded job opportunities, but that was what America was known for. Many groups of people were against the job openings for immigrants especially the National Peoples Party (Document C), who spoke out against the unfair laws, and demanded an end to any form of emigration. There were also many other groups of people that opposed the way the immigrants decided to live their lives, because most of the workers would just go over to the United States take jobs, earn money, and then return to their birth place (Doc. B). These people also feared they would lose their jobs to these new immigrants that business would hire for cheaper pay. As a way to place boundaries and limit the amount of immigrants pouring in, Congress passed laws to insure specific laws to be set on solely immigrants. Laws such as Exclusion Act in 1882, the Gentlemen’s Agreement, and the Immigration Act of 1924 were instituted in order to control the composition of the U. S. population and effectively control immigration from European and Asian decent.